Upcoming Events
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June 2, 2012 - 8:30am - 12:30pm
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June 6, 2012 - 8:30am - 11:30am
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NAWBO Satellite Meetings
A unique benefit of NAWBO membership is the ability to attend free local monthly satellite meetings, held in central locations throughout the area. Satellite meetings are held every Friday from 9:00 am - 10:00 am. Learn more.
From Our Members
"Of all the things that I did lately, joining NAWBO has been a great decision. What a fantastic group of women who are all there to help each other. In today's business climate, that is not what I am used to."
Kelley Huff, President, Enchanted Acres Farm, Inc.
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Business Planning
Register Now
This session will cover business planning for 2012, including employee agreements, sales/prospecting using social media, and marketing.
Registration
Register now. The cost is $37 for NAWBO members and members of our Alliance Partners, and $45 for non-members.
Date/Time
Tuesday, January 10, 2012
8:30 am - 11:00 am
Location
Prudential Building
2101 Welsh Rd
Dresher PA 19025
Agenda*
8:30 - 9:00 am
Registration
9:00 - 9:30 am
Market Planning – So Many Tools, So Little Time
9:30 - 10:00 am
LinkedIn for Business Development
10:00 - 10:30 am
Effective Budgeting
10:30 - 11:00 am
Tax Strategies
*Tenative agenda; subject to change
Sessions
Market Planning – So Many Tools, So Little Time
Presented by Renee Brandon
Business owners today are fortunate to have a host of web applications and programs available to plan and implement their marketing. However, tools are of little help unless you can use them effectively. Find out how to get the most out of your market planning efforts in the Web 2.0 era.
Key Points
- Using program analytics to help make marketing decisions
- Planning tools 2.0: the latest marketing apps and programs for efficiency
- How to get your marketing tasks done!
Renee Brandon, Open Door Expressions
Renee Brandon, principal of Open Door Expressions, LLC, has been a business owner in the printing and graphics industry for over 20 years. A graduate of Rutgers University with a degree in civil engineering, she pursued her entrepreneurial passions when she and husband, Noel, opened a small printing company in Newark, NJ. These days, through Open Door Expressions, Renee advises her clients on how to get the best results from their marketing efforts, then helps them implement their plans by designing their print and internet advertising materials. Among some of her services, she develops websites, mail/email campaigns, brochures and client corporate identity materials.
LinkedIn for Business Development
Presented by Brynne Tillman
Most Professionals are on LinkedIn, but are underutilizing its power for Business Development. If you are not leveraging LinkedIn to fill your pipeline, get more qualified appointments and close more business, this is a must attend class.
Brynne Tillman, Business Development University
Brynne Tillman is the President of Business Development University, a results driven sales training, coaching and consulting firm. BDU works with individuals, sales teams, sales management, business owners and professionals who are responsible for client acquisition to prospect more effectively, make more qualified appointments, reduce the sales cycle, and close more business. Brynne teaches a unique approach to leveraging LinkedIn and social media for business development and is a National LinkedIn Speaker.
Effective Budgeting
Presented by Carol Weinstein
You can run a business with or without budgets. Without a budget your strategic plans have a greater chance of failing. Without a budget you allow your marketplace control you, rather than you controlling your marketplace. In this session you will:
- Understand how a budget can be useful in not only looking at current results, but in driving your business forward
- Give you the steps for thinking about & creating a budget
- Show you how you use that budget to tell you something meaningful about your business
Carol Weinstein, CPW Financial Services
Carol Weinstein has over 20 years experience as a CFO and Corporate Treasurer with a Princeton-based business-services company. She managed the financial operations as the company grew from $4 Million to $26 Million in sales, and from 43 to over 200 employees.
Feeling Overtaxed?
Presented by Mckenzie Frankel
Taxes are unfortunately a part of every financial decision.
Now is the perfect time to consider ways to reduce your taxes. With the help of an effective investment and retirement planning strategy-you can reduce your tax liability.
Be introduced to:
- Retirement plans geared to the small business owner. What are they and how can they help reduce your tax liability?
- Strategies/tips that can help maximize your investment earnings- by attempting to minimize your yearly tax bill.
Mckenzie Frankel, Entrust Financial, LLC
Mckenzie Frankel is a CERTIFIED FINANCIAL PLANNER™ practitioner for Entrust Financial, LLC. She is experienced in assisting clients with sensible investing, supported by personalized financial planning. Mckenzie's passion is to help clients and their families experience financial security.
Mckenzie has a strong commitment to help clients create and preserve wealth. She takes the time to develop a deep understanding of each client's interests and needs. She then designs an investment plan to help them achieve their goals and aspirations. Clients especially appreciate her ability to explain all aspects of their financial strategy and choices in plain English — a skill she learned in her former teaching career.